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Borgen Broadcasting is launching its second century of local service on WDGY Radio with a revamped on-air lineup that will soon include longtime KOOL 108 morning show host Jeff Olsen.
Jeff will take over the WDGY weekday afternoon show starting late March. WDGY’s lineup begins with “Doctor Don” Michaels on weekday mornings. Sue Falls will continue hosting her “Midday Café” Monday through Saturday.
Longtime friends, Jeff Olsen and Sue Falls have co-hosted shows on both BOB 100 FM and KOOL 108. Sue joined WDGY in January 2022.
“People in the Twin Cities know Jeff well and we're thrilled to bring him on board to host WDGY afternoons,” said Brent Borgen, president of Borgen Broadcasting. “Jeff’s love of ‘60s, ‘70s and ‘80s music along with his Minnesota roots make him a perfect fit for our community-connected radio.”
“I can’t wait to get on the air and bring true music variety with a local flavor to people’s workday afternoons,” Jeff said. “Being able to do this with longtime friends at a family-owned, locally run station is icing on the cake.”
Current afternoon host Janey Raven will strengthen WDGY’s already popular weekend programming with new shows on Friday evenings, as well as shows on Saturday and Sunday. Janey joins John Pratt on weekends, where John hosts the “Wee Gee Wayback Wonders” show on Saturday nights.
“This is a team full of talented, veteran personalities who live in and love the Twin Cities,” said Marsh Walzer, general manager of WDGY. “They’re true fans of our three decades of music, are deeply ingrained in our communities, and will be great ambassadors for our marketing partners.”
WDGY was founded 100 years ago in 1923 by Dr. George Young. It was one of the first commercial radio stations in the Twin Cities. After several call letter changes, Young settled on WDGY, based on his initials.
Today, WDGY Radio is a rarity; a locally owned and programmed radio station, featuring local on-air talent daily. WDGY streams for free on the WDGY Radio App, wdgyradio.com, and smart speakers with the prompt, “Play WDGY Radio.” Listeners in the Twin Cities and western Wisconsin can enjoy WDGY on the radio at 92.1FM, 103.7FM, 107.1FM-HD2, and 740AM.
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About Borgen Broadcasting:
Borgen Broadcasting remains a local and independently owned radio company, operated currently by the third generation of the Borgen family. Brooke, Danielle, and Brent carry on the energy and excitement of the broadcast business from their father, Greg, who passed away in 2020, and their grandfather, Obed, who started in the radio business in 1955.
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